Drop It Red

77 reviews

The world’s first multi-use, semi permanent red hair dye drops. Using only one bottle you can create up to 30 full head colours and achieve a spectrum of unreal results. One bottle, endless shades!

Unleash your inner artist, tone your hair, maintain your colour or experiment until you find your fave shades. Create a range of red hair colour shades, from a pastel red to a deep red, simply add your desired amount of drops into any conditioner and apply to hair, it’s that easy.  

Vegan, cruelty free and plastic reducing, feel as good as you look with guilt-free purchasing.

SHRINE suggests: Feeling fiery? Mix with our Peach Hair Dye Drops to increase the intensity. *Non-Returnable due to hygiene reasons*

What You Get:  

- 1x  0.68 FL.Oz/20ml hair colour Drop IT bottle 
- 1x Silicone mixing bowl
- 1x Silicone mixing tool
- Internal instructions

How To Apply: 

1. Firstly using any conditioner, fill the SHRINE bowl to the measuring line.
2. Check the DROP CHART on the side of the box to choose your shade, then drop the desired amount of drops into the conditioner.
3. Using the SHRINE brush, mix the drops and conditioner together until the colour is consistent.
4. Apply the product to towel dried hair. Section the hair and apply the product evenly throughout.
5. Wait 10 minutes to develop, rinse hair well until the product has washed out. Dry and style your hair as usual.
6. Share your hair on social by tagging @SHRINE and #SHRINEDROPIT to be featured on our instagram.




Delivery Method Estimated Time Price 
Express Shipping Tracked 1-2 Working Days


Standard Shipping Tracked 3-8 Working Days


Free Standard Shipping Tracked 3-8 Working Days


Tracking information will be provided on all orders, this will be sent to you in a confirmation email after purchasing. All orders will be dispatched Monday - Friday.

Please ensure that you you have imputed your address correctly. Any orders with an incorrect address will need to be returned to our warehouse prior to resending. You can change the address entered anytime before the order is shipped.
For more information please visit our Delivery and Returns page.

To request a return please email orders@weareshrine.com

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    Customer Reviews
    4.8 Based on 77 Reviews
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    Filter Reviews:
    United Kingdom United Kingdom
    I recommend this product


    Used a lot of drops around 30 or so had blonde hair to start and loved it .It is taking a while to wash out but is coming out no bother. I've had blue purple pink peach bronde and the toner . Not keen on the peach but love all others x

    SHRINE Red Hair Dye - DROP IT Kit Review
    United States United States
    I recommend this product

    Love it

    I rarely leave review but this red hair dye saved my **** fading green color to a cute *** rose pink. I love it so much! it’s so easy to change the color too just by adding a drop.

    United States United States
    I recommend this product

    Perfect for toning out green.

    I wanted a healthy way to tone out some green from my blonde before I colored over it. Worked like a charm! If anyone else wanted to use it for this, just know my hair only had a tint of a mint green color to it on a level 10 blonde. I'm not sure how well it would work for a more vibrant green.

    United Kingdom United Kingdom
    I recommend this product

    Perfect Red

    The best Red I’ve used for sure! I love adding this to the Blonde in my hair for a vibrant red colour!

    United States United States
    I recommend this product

    Great red

    Love red hair colour came out great

    SHRINE Red Hair Dye - DROP IT Kit Review