Purple Hair Dye - Individual Bottle

102 reviews

You asked for it… we’ve provided. Introducing DROP IT Individual Bottles. Already purchased our DROP IT KIT and need a Drop It Top Up? Now you can. Once you have purchased our DROP IT KIT you can keep using the kits with our individuals, helping to save waste! Using only one bottle you can create up to 30 full head colours and achieve a spectrum of unreal results. From perfect pastels to rich vibrants, simply add your desired amount of drops into any conditioner and apply to your hair, it’s that easy. Vegan, cruelty free and plastic reducing, feel as good as you look with guilt-free purchasing. One bottle, endless shades.

PLEASE NOTE, you will need to purchase the original DROP IT Kits before purchasing these. The purpose of our individual bottles are to reduce the amount of silicone bowls and brushes once you have our first kit. *Non-Returnable due to hygiene reasons*

What You Get:

-1x 0.68 FL.Oz/20ml hair colour Drop IT bottle

How To Apply:

1. Firstly using any conditioner, fill the SHRINE bowl to the measuring line. 
2. Check the DROP CHART on the side of the box to choose your shade, then drop the desired amount of drops into the conditioner.
3. Using the SHRINE mixing tool, mix the drops and conditioner together until the colour is consistent. 
4. Apply the product to towel dried hair. Section the hair and apply the product evenly throughout. 
5. Wait 10 minutes to develop, rinse hair well until the product has washed out. Dry and style your hair as usual. 
6. Share your hair on social by tagging @SHRINE #SHRINEDROPIT to be featured on our instagram.




Delivery Method Estimated Time Price 
Express Shipping Tracked 1-2 Working Days


Standard Shipping Tracked 3-8 Working Days


Free Standard Shipping Tracked 3-8 Working Days


Tracking information will be provided on all orders, this will be sent to you in a confirmation email after purchasing. All orders will be dispatched Monday - Friday.

Please ensure that you you have imputed your address correctly. Any orders with an incorrect address will need to be returned to our warehouse prior to resending. You can change the address entered anytime before the order is shipped.
For more information please visit our Delivery and Returns page.

To request a return please email orders@weareshrine.com

    Recommended For You

    Customer Reviews
    4.9 Based on 102 Reviews
    Write a Review Ask a Question

    Thank you for submitting a review!

    Your input is very much appreciated. Share it with your friends so they can enjoy it too!

    Filter Reviews:
    Sahara A.
    United Kingdom United Kingdom
    I recommend this product

    Not what I expected really good! Need to be careful when applying can really mess up your bathroom easily

    United Kingdom United Kingdom
    I recommend this product
    Great product

    So easy to use and gives good coverage too!

    Corrin E.
    United Kingdom United Kingdom
    I recommend this product
    Purple drop it

    I use purple drop it to keep my colour fresh and vibrant I put the whole bottle into my conditioner so it puts a boost of colour into my hair every time I wash it my hair stays bright soft and colourful I absolutely love drop it highly recommend it

    Shelley G.
    United Kingdom United Kingdom
    I recommend this product

    We use this on my daughters blonde her and it looks amazing!

    SHRINE Purple Hair Dye - Individual Bottle Review
    United States United States
    I recommend this product
    Grape Soda

    I tried the purple drops to maintain my pastel hair recently. The color payout was super decent but I was surprised by how warm the tone is. I ended up needed to buy the toner drops for ‘white’ hair to balance it back out with more blue. I do enjoy fiddling with the recipe each week as my grow out emerges.